Who is eligible to register a trademark in the UAE?

Any individual, company, or organisation conducting commercial, industrial, or professional activities can apply for trademark registration in the UAE. Non-residents may also apply, but must submit the application through a UAE-registered trademark agent with a notarised and legalised power of attorney translated into Arabic. EGSH, as a government-authorised centre, handles the entire filing process on behalf of eligible applicants.

How long does trademark registration in Dubai take?

The Ministry of Economy reviews trademark applications within up to 90 days. After acceptance, the mark is published in the Official Trademark Bulletin for a 30-day objection period. If no objections are filed and the final registration fee is paid, the certificate is issued within several additional weeks. In total, the whole process usually takes between 4 and 6 months.

Is a trade licence required for a brand registration in the UAE?

Yes, a valid UAE trade licence is mandatory if the application is filed in the name of a company or establishment. Individuals applying under their name from within the UAE do not require a trade licence. EGSH, as a government-authorised centre, verifies your eligibility and ensures the correct documentation is submitted for brand registration.

What is included in the Ministry of Economy trademark registration fees?

The official fee for the UAE trademark registration includes AED 750 for the application, AED 750 for publishing the accepted mark in the Official Trademark Bulletin, and AED 5,000 for the final registration and issuance of the trademark certificate.

What are the penalties for delayed brand registration in the UAE?

If publication fees are not paid within 30 days from receiving the acceptance decision, a fine of AED 100 per month applies, up to AED 1,000 annually. If final registration fees are not paid within 30 days from the end of the objection period, a fine of AED 1,000 per month applies, up to AED 10,000 annually. The whole month is counted in both cases.

Who can apply for a trademark certificate in the UAE if the owner is based abroad?

If the trademark owner is outside the UAE, the application must be submitted through a UAE-registered trademark agent. A notarised and legalised power of attorney, translated into Arabic, must be attached. EGSH, as a government-authorised centre, can act on behalf of non-resident applicants to complete the UAE trademark registration process.

What is the difference between trademark registration and trade name registration?

Trademark registration grants legal protection for a brand's name, logo, or symbol under UAE intellectual property laws, preventing unauthorised use or imitation. Trade name registration records a business name for licensing and commercial identification purposes, but does not provide brand protection or exclusive rights over its use.

When is the UAE trademark certificate issued?

The certificate is issued after the application passes examination, the accepted mark is published in the Official Trademark Bulletin, the 30-day objection period ends without objections, and the final registration fee is paid within the set deadline. EGSH verifies the accuracy of submitted documents and applications to avoid delays and procedural errors.

Trademark Registration in Dubai, UAE – Protect Your Brand with EGSH

Name: Trademark Registration
Brand: EGSH

What Is Trademark Registration in the UAE?

Trademark registration in the UAE is the official process of securing exclusive rights to a trade name, logo, or brand symbol. It grants legal protection under UAE intellectual property laws, preventing unauthorised use, imitation, or infringement.

In the UAE, registration is essential for businesses and individuals who wish to protect their brand identity and enforce their rights in cases of misuse or counterfeiting. This is particularly important when launching a unique name or logo in commercial activities.

EGSH, as a government-authorised centre, provides end-to-end support — from preparing the application and verifying compliance with Ministry of Economy requirements to managing publications and final certification — ensuring your trademark is registered correctly and without delays.

Register Your Trademark With Legal Assistance

Visit Our Centre

Meet with an EGSH specialist to confirm the trademark details, eligibility, and required documents.

Submit the Documents

Provide the trademark registration form, trade licence (if applicable), and PoA if filing through an agent.

Pay the Service Fee

Pay the fees for the trademark application, publication and registration through the Ministry of Economy system.

Receive the Certificate

After examination, publication, and the objection period, receive the official UAE trademark registration certificate.

Visit EGSH for VIP Service Without Queues

You can stop by EGSH during working hours without an appointment or book your visit at a time that suits you best.

Address
Art of Living Mall, Al Barsha 2, Dubai

Operating hours
Monday — Saturday: 9:00 am — 5:00 pm
Sunday: Closed

Call us +971 4 612 1810 WhatsApp

Emirates ID or Passport

Required for individuals applying within the UAE.

Trade Licence

Valid UAE trade licence for companies or establishments.

Power of Attorney

Mandatory if applying through an authorised trademark agent or for non-resident applicants.

Trademark Image & Approvals

Clear image of the mark and ministerial approval for regulated products, if applicable.

About EGSH

Your Trusted Partner for Trademark Registration and IP Protection in the UAE

EGSH is a government-authorised service centre accredited by the UAE Ministry of Economy to process trademark registrations. The centre is fully integrated with the Ministry's systems, enabling direct submission of applications, arrangement of publication, and issuance of registration certificates.

All documents are verified for compliance with official requirements, which minimises the risk of delays or rejection. The entire process is managed within one coordinated procedure, ensuring accuracy, legal conformity, and efficient completion of the registration.

Your Trusted Partner for Trademark Registration and IP Protection in the UAE

Why EGSH

EGSH makes all public services available in one place—fast, transparent, and compliant. We deliver convenience, personalised support, and priority processing for every client, focusing on innovation and sustainability.

Our Mission

To simplify life in Dubai by providing secure, seamless access to all government and real estate services from a single centre.

Our Vision

To set the benchmark for integrated government solutions, delivering efficiency and exceptional client care across the UAE.

Our Values

Transparency, efficiency, innovation, and complete client satisfaction.

Trade Name Reservation

Reserve your official trade name in Dubai in minutes with EGSH.

Company Registration

Start your business in Dubai with EGSH’s expert company registration services.

Trade Licence Registration

All Services

View all Business Registration and Licensing Services

Still have any questions?

Government Authorisation

EGSH is an authorised Dubai Economy centre providing official business registration services in full compliance with local regulations.

One-Stop Service

All procedures, document submissions, and payments are handled in one place, so there is no need to contact multiple offices.

Confidentiality Guaranteed

All personal data and documents are processed securely and confidentially in accordance with UAE law.

Multilingual Support

Our team speaks several languages, ensuring clear communication for clients of almost all backgrounds.

Personalised Assistance

Each client is assigned a dedicated consultant for individual support throughout the process.

Flexible Appointment Scheduling

Book your visit at a convenient time. Our office is open Monday to Saturday, 9:00 am to 5:00 pm.

Hello, My Name is Kelvin it was my first time to hear EGSH Emirates Govt from my sponsor. I was assisted By Mrs Maria Claudia Garcia the experience was amazing from the beginning to the End she has been supporting and guiding me through all the process. I am grateful to her and the entire team for the help. I trust and believe EGSH is a place to recommend to family members and friends.

A very hassle free experience from EGSH. Special mention of Ms.Zara who was most helpfull. Her quick response to queries and swift action are much appeciated.

We had the pleasure of being assisted by the lovely Ms Maria and Ms Randa. They were clear concise and super professional throughout our whole process of renewing our Ejari and business licence. Maria provided continued support while we were waiting for our business Ejari to come through and made it a simple seamless process. I can’t thank these lovely ladies enough. We saved so much money going direct and it was refreshing knowing we are not over paying going through a PRO or typing service company that add so many fees. I saved over 6000aed just for reference. Thank you to EGSH staff. Especially Maria & Randa 🙏

EGSH in art of living is the best Hub center for every thing that you want in dubai Specially Ms.ZARA MOSHIRI is the advisor and assistance and she is beside you in every step Thank you Ms.ZARA MOSHIRI and EGSH

I recently visited this institution had an exceptional experience! Ms. Maria Claudia took the time to understand my needs and preferences. I really appreciate her support and services.

Good morning, I needed to apply for the Golden Visa and went to this EGSH Emirates office. I was very impressed by their facilities and the peaceful atmosphere. We were fortunate to be assisted by María Claudia García, who provided exceptional service. She advised and helped us every step of the way, guiding us through the entire process until we obtained the Golden Visa. Honestly, people with this level of professionalism and personal touch make one feel more at ease and integrated into this country. Thank you!

I would like to express my appreciation to Ray from EGSH for his outstanding assistance in handling the transfer of our property at Rove Hotel. He was very helpful, accommodating, and patient throughout the entire process, from addressing transaction concerns and verifying documents to the actual property transfer and ensuring the new owner received the title deed…

I worked with Amir and Zara, they took care of everything, I only had to send the mandatory information. In a very short time, everything was completed. I was amazed, considering how difficult it had seemed before. Not to mention, the fees were the same or even lower than those of the other companies I mentioned. For me, it was a 10/10 experience, the quickest and smoothest process someone could have in this journey. Strongly recommend them.

Zara assisted me with my Ejari registration, and she was absolutely amazing. She demonstrated exceptional professionalism, efficiency, and delivered everything promptly. Truly a pleasure to work with!

THE BEST!!! Zara you are as always star

Thanks to EGSH and to Zara for Excellent service — professional, attentive, and truly pleasant experience. Highly recommended!

Had an amazing service for the transfer of property there, specially Rachel Rahmat she was very helpfull throughout the process, looking forward to work more.

Visited for the first time for a property transfer and had an amazing experience with Jessieca! She was professional, helpful, and made the entire process smooth and stress-free. Highly recommended for all government services excellent customer service!

Personally, I find this the best centre in Dubai. They always go the extra mile. Especially Maria Garcia has help out so much in such an efficient way! Thank you!

Went there for ejari cancellation. Excellent place. Staff was so cooperative. Ms Maria and Ms Fatima assist me and it was a fast process.

This is probably the best government service hub in Dubai. You come in, asked to be seated, and the staff will come to you instead of standing on the reception and on queue. They will offer you tea and water are available at each table. Really embodies the Emirati hospitality and what seamstresses Dubai is known for.

I was here the morning of this post. The concierge like service with a contact person arranging for you all the difeerent interactions is making the interactuon as smooth as possible. A truly delightful experience and a true commitment to service excellence, thank you for the great experience and for the initiative to present government interactions in this way!

Outstanding service — fast, friendly, and highly professional. Thank you very much!

I’ve been here for the first time and I can say that this organization definitely worth to come here and make all proceeds with their help! We were changing the owner and such difficult process was really easy for us with your help and most of the time it was done online. So I’m very grateful to Mrs Zara and her support during all the process❤️

I had an excellent experience with Natalia Baiamonte from EGSH while getting Ejari certificate. From the very beginning, she was professional, attentive, and extremely helpful. Natalia guided me through the process clearly, answered all my questions with patience, and made task feel simple and stress-free. Highly recommend Natalia for her outstanding customer service and dedication!

We had great experience with Amal She is so helpful and awesome She stayed with us over her duty today just to finish her work Thanks Amal

I had a really good experience with EGSH (Emirates Government Services Hub). Everything went smoothly and the team was super helpful. Special thanks to Zara and Amal. they were so supportive and kind throughout the process. Really appreciate it!

I had a great experience with this office. They handle everything related to company setup, residency, Golden Visa, DLD, and more. The office is very clean, modern, and welcoming, and the staff are extremely professional and polite. A special thank to Ms. Zara for her kindness and guidance throughout the process so smoothly and professionally, and to Ms. Amal for managing the administrative registration.

Zara is the best always attentive to every requests and helping with a solving problems without delay thank you Zara❤️🌸 …

Absolutely stunning office, i am awestruck. No one can beat Dubai for the kind of hospitality you get in a government office… Its mind-blowing 😍 i wish i could give a 10 star rating (double) on 5 🤩

I had a great experience with EGHS. I was assisted by Sarah Almeida and she delivered an amazing service. Very attentive, promptly responded my messages and guided me throughout the process. It was all very smooth and done very quickly. I highly recommend and I’ll definitely use their services again.

I received really attentive and fast service from Sarah, got all the documents even earlier than promised. Thank you! 😁

One of the best people to work with. These guys are really smart and professional. Thanks to Ms Zara

Zara helped me with my services and the process was very easy and she was very helpful

UAE Trademark Registration

What Is Trademark Registration in the UAE?

How to Register a Trademark in the UAE

Documents Needed for Trademark Registration

About EGSH

Why Register Your Trademark with EGSH